Fathom Analytics vs Google Analytics
Fathom Analytics and Google Analytics compared side by side — both cover web analytics.
Fathom Analytics Simple, privacy-first website analytics that complies with GDPR without cookie banners. |
Google Analytics Free web and app analytics to understand traffic sources, user behavior and conversions. |
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|---|---|---|
| Category | Analytics | Analytics |
| Pricing | Free Trial | Free |
| Rating | — | — |
| Reviews | 0 | 0 |
| Upvotes | ▲ 0 | ▲ 0 |
| Popularity (views) | 0 | 0 |
| Tags | gdpr, privacy, web analytics | conversions, google, web analytics |
| Listed since | November 4, 2026 | November 4, 2026 |
| Overview | Simple, privacy-first website analytics that complies with GDPR without cookie banners. Pricing: paid plans with a free trial to test it first. | Free web and app analytics to understand traffic sources, user behavior and conversions. Pricing: completely free to use. |
| Visit Fathom Analytics ↗ | Visit Google Analytics ↗ |
Which is better: Fathom Analytics or Google Analytics?
Both tools are rated similarly by our community. Fathom Analytics is free trial and Google Analytics is free — compare the features above and try the one that fits your workflow.
Read the full Fathom Analytics reviews and Google Analytics reviews, or compare other tools.